Are you an event professional who is ready to take the next step and start your own company? Great rewards come with great responsibility, and navigating the path toward business ownership can be overwhelming if you aren’t prepared.

Learn how to:

  • Get started with a mission statement and brand strategy to build awareness for your new business
  • Create a personnel plan and organizational strategy to parallel staff hiring with profit growth
  • Draft your plan for business development, and make sure you will meet your monthly operating expenses and payroll requirements
  • Conduct a competitor analysis, identify your target market and align with strategic partners

PERFECT FOR: Event professionals looking to start their own business | Event business owners who need additional guidance